ISSN 1990-4126
RU

Ural State University of Architecture and Art

ISSN 1990-4126

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Authors

Sholokhov
Andrey
V.

postgraduate student,
Research supervisor: Prof. E.M.Glinternik
St.-Petersburg State University of Technology and Design,
 

Russia, St. Petersburg

PUBLICATIONS

Sholokhov Andrey V.
TYPOLOGICAL AND STYLISTIC FEATURES OF GENDER IMAGES IN THE OUTDOOR ADVERTISING OF THE BAIKAL REGION

Architecton: Proceedings of Higher Education №2 (26) June, 2009

The article presents a review and analysis of gender images in the outdoor advertising in the cities of the Baikal region. The specificity of such images in the regional socio-cultural environment is revealed, and an analysis of visual motives in the advertising constructs for value and stylistic types of the characters and artistic means of expressiveness based on the statistical material of specimen printed advertising matter is performed.

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http://archvuz.ru/en/2009_2/13/

Citation link

Sholokhov A.V. TYPOLOGICAL AND STYLISTIC FEATURES OF GENDER IMAGES IN THE OUTDOOR ADVERTISING OF THE BAIKAL REGION [Online] //Architecton: Proceedings of Higher Education. – 2009. – №2(26). – URL: http://archvuz.ru/en/2009_2/13 

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ISSN 1990-4126
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